The city is currently working with industry and tourism partners to refresh the existing Tourism and Visitor Plan. As part of this activity we were keen to hear from our residents so we launched an online survey back in December.  The survey asked for feedback regarding the city’s tourism offer; what citizens liked, what was important to them and what they would like to see more of.

Now that we have had a chance to read through the feedback, we wanted to share some of the encouraging insights with you. Starting with the positive news that 85% of respondents indicated that they would like to see more visitors throughout the city, in addition to 83% wanting more international visitors to enjoy a stay in Glasgow.

Greenery in the city centre, development alongside our waterfront areas, increased numbers of independent and creative businesses, plus boutique and pop-up shops are all things respondents would like to see more of in the city. 

Glasgow’s strengths were identified as being ‘our people’ who were described as “friendly, warm, welcoming, outward looking, and having good banter.” The city’s rich heritage of migration and immigration were also highlighted as a strength.

It was noted that we should be shouting more about Glasgow’s ‘stunning architecture’, ‘academic power’, ‘massive range of live music’, ‘huge sports calendar’ and the ‘welcoming LGBTQ+ scene’.

'Govan Stones, Mugdock Country Park, the Barras Market, Tramway, the Necropolis, Glasgow Women’s Library and Fossil Grove were all highlighted as great places to visit within the city.

Finally, the feedback from the survey showed that respondents think that Glasgow is a great base for visitors, especially for places such as Loch Lomond, Arran, the West Highland Way, Argyll & Bute and the Clyde Coast.

We have compiled all of this feedback and it has been included alongside other responses from our consultation which has taken place with our businesses and agencies involved in Glasgow’s visitor economy.   All of the comments will help shape the overall direction of the new city tourism strategy which is being developed to take us up to 2030.